Sustainable fashion brand Jolly Elephant, based in Kingston, Sturminster Newton, has seen positive growth and increased interest from around the globe since it launched in 2019.
The ethically made, carbon- negative and sustainable clothes are made from 100 per cent organic cotton and recycled materials is making a big impact on consumers who are suitably impressed that 10 per cent goes to the David Shepherd Wildlife Foundation.
A Jolly Elephant spokesperson said: “Protecting elephants and wildlife is an enormous task, and something close to our hearts. Only together can we make a difference by preserving loving and compassionate animals and habitats from extinction. By purchasing and wearing Jolly Elephant products, you are joining us in the fight to rescue the biodiversity of endangered habitats by preventing the effects of the ivory trade and the loss of habitats, while supporting ethical and sustainable manufacturing.”
“We’re a fairly small team so haven’t been impacted by lockdown restrictions as much as a larger company might.We have been able to carry on printing, stocking, and sending our sustainable and ethically-made clothing to customers and influencers alike. We have been able to continue using our suppliers, both local and national, and continue to arrange things like photoshoots in nearby Poole with social distancing and other covid measures in place and we have actually seen an increased interest from individuals from around the world, and are looking forward to increasing our product range – expanding into children’s clothing, which has been our most requested range of products.”
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